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In case you missed it, Miley Cyrus recently won her first Grammy. In her acceptance speech, she told a story that is a great learning lesson for business owners and marketers alike, especially those who find themselves burned out and exhausted in this current environment.

Sunny generously shares her unique journey, transitioning from what she humorously dubs an ‘accidental entrepreneur’ to evolving into a seasoned brand strategist. We deep dive into the pivotal role of brand strategy and marketing in the ever-evolving landscape of contemporary business. 

It’s OK to fail. I think we can all fall into perfectionist tendencies at times and it’s exhausting. There are going to be times when things just don’t go the way you wanted them, those are the best learning lessons for how to prevent that failure from happening again in the future. 

We had the good fortune of connecting with Sunny Dublick and we’ve shared our conversation below.
Hi Sunny, what do you attribute your success to?
I think there are a few integral factors behind the success of my business, but the first and most important one is the belief in myself. Confidence is definitely something I have struggled with all of my life, but the more time I spent trying to grow Sunny Dublick Marketing, the more I realized how crucial it was that I have the courage of my convictions. No one wants to hire someone who comes to the table unsure and doubting themselves. I knew if I wanted to be great I had to genuinely believe I was.