get to know me

About

My story, philosophy + mission

My Story

Hey there, I'm Sunny.

Yes, that’s my real name. I am a marketing strategist (aka Opportunity Architect) living by the beach in Charleston, SC. I’ve been in the marketing and advertising industry for over 15 years—the past five of which have been dedicated to building my own marketing empire.

I created Sunny Dublick Marketing to help business owners create and grow the brand of their dreams. To cut through the bullshit of marketing and provide insight + innovation to an industry that I think is currently way too boring. Think about it- when was the last time you saw something that stopped you in your tracks and made you say “Wow- I need to have this?” So much of marketing is the same ‘ol same, just with higher budgets. People chasing the shiny objects of the latest social media and digital ad trends. These tactics are overused and mostly ineffective at attracting and retaining key customers. People don’t like to be sold to this way, they want to choose to buy from you.

My approach brings humanity back to the business of influencing behavior, and encourages a customer-first focus that allows us to attract business, instead of chasing it.

My goal is to revolutionize the marketing industry by offering the world’s most creative + effective marketing solutions to heart-centered professional services businesses worldwide, creating a legacy of positive impact and modeling how businesses have the ability to truly change the world.

Outside of work, I am a taco enthusiast, wanderluster, book nerd, painter, and dog Mom to the world’s cutest Mini Aussie, Buffy.

Philosophy

You deserve more from your marketing

These days most marketing agencies are digitally focused, and will sell you things you may or may not need. SEO. Ads. Social. You hear these buzzwords all the time and think they could be a gamechanger for your business.

Can all of these things work? Yes, of course, they wouldn’t exist if they had no effectiveness. But this is such a COLD way to approach the people that you want to attract. This is taking the passion, the excitement for the products and services you created, and expecting it to be whispered-down-the-lane to your customers, hoping that the agency gets you enough to deliver a great ROI. Here’s the thing- you’re not building equity or relationships. You are building transactions. That won’t last in the long run.

If you are looking for more and want to break away from the pack and create connections and relationships that matter and will serve you in the long-run, I’m your girl.

Awards

Why Sunny Dublick Marketing?

For small and medium size professional services businesses who are looking for a more effective marketing solution, Sunny Dublick Marketing provides the clearest pathway to success. You receive data-driven insights, a clear strategic plan, and the support to execute your vision.

Authentic

My number one rule in marketing and in life is to be true to yourself. My solutions are rooted in best practices, but we make sure they never deviate from the core meaning of the brand you have created, and where you want it to go.

Creative

As a tried and true marketer, I love my craft, but I hate the idea that marketing and creativity have to be separate. With Sunny Dublick Marketing you get a Strategist, Research Nerd, Digital Expert and Creative Director all-in-one.

Focused

I am not a jack of all trades. I focus on what I know I am really great at: understanding your customers, pinpointing your marketing blind spots, and creating innovative strategies and campaign to support long-term growth. In addition, when you work with me you work with, well- me. You won’t be passed around to anyone else, I will be there with you the whole time, your partner in crime.

Knowledgeable

You want someone that knows what they’re doing. I could go on about my awards, reviews or case studies, but that’s just the beginning, and none of that is focused on you–which is what I want to be. Let’s talk and you can determine for yourself if I know my ‘ish.

Fun

Let’s not be boring here. I’ll leave that to the statisticians of the world (no offense). I operate off the principle that marketing should be fun. You’re passionate about your business and what you sell, right? Same. So let’s enjoy this together.

Bold

Fortune favors the bold and the brave. If you want to be successful in today’s super saturated market, you have to be prepared to make some moves. Lucky for you, bold is what I’m best at, which is (I’m guessing) why you’re here. Because I stand out from everyone else you have talked to. Let’s do the same for you.