Showing posts from category: Uncategorized

T Mobile Ad

Why T-Mobile’s New Marketing Campaign Is So Brilliant

As a self-proclaimed “ad nerd,” Super Bowl Sunday is a big event for me. Unless the Eagles are playing I could care less about the game, I am in it to see the commercials (and to eat copious amounts of buffalo chicken dip without judgement). While there were many great contenders for my favorite ad…

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Marketing Must-Haves

My Marketing Must-Haves

One of my favorite articles in People is always the “What’s In Your Bag” feature. I like to see the must-haves and go-to’s of celebrities, and finding out what we do (and most often do not) consider our essentials. Along those lines I started thinking about my must-haves as a marketing professional– while most of…

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My first year as a freelance marketing specialist

  I have heard this phrase a lot, yet never has it felt so true. A year ago today I had just been laid off, I was living in Philadelphia without a clue of where my life was headed or what I would do for money. I happened to get very lucky and quickly found…

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The best piece of career advice I’ve ever received

I’ll be honest: starting out in the business world was terrifying for me. I knew graduating from college that I was smart, I knew that I was driven, but I didn’t really know what waited me on the other side of graduation. Fear of the unknown is always stressful, but I put myself out there…

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Focus dammit: 10 steps to better your productivity

Focusing on one task is something I have struggled a lot with in the marketing field. Partially, because as marketers, we are expected to be all things to all people: project managers, SEO specialists, social media experts, copywriters, graphic designers, therapists… Add technology and that little thing called a personal life to the mix and…

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